Summary

As an award-winning interactive producer I have spent more than a decade on the front lines of web development, producing and managing a wide array of interactive projects for clients ranging from household brand names to mission-driven non-profits. This work is equal parts project manager, user advocate, client partner and strategic consultant. But beyond merely building websites, my work has involved researching, architecting, user testing and building useful and usable digital experiences. My journalism background in conjunction with my interactive experience drives my ability to work with clients to develop compelling and innovative content regardless of the output medium: text, audio, video or social media.

Current

Writer | Researcher | Editor :: Nielsen Norman Group

Writer and researcher for one of the world's leading usability consultancies; conduct interviews and website evaluations with companies around the world. Primary author and researcher on a variety of comprehensive Web usability publications, including the following published reports:

Digital Media Work Experience

Senior Interactive Producer | Account Director

RDVO (Somerville, MA) :: 09.2006 - 12.2008
  • Cultivated client relationships and developed account level strategy while managing development projects
  • Maintained creative oversight of the various disciplines: visual design, IA, content development and UI design
Clients: The Gillette Company (Gillette Young Guns*); Boston Red Sox; Oxfam America; ZINK Imaging

Senior Producer: Digital Media Relations and Interactive Development

Digital Influence Group (Waltham, MA) :: 05.2006 - 08.2006
  • Designed, directed and executed digital media relations campaigns and produced social media content
Clients: VISA International; Babson College; SAP; Jeteye

Project Manager | User Experience Lead

Independent Consultant :: 04.2002 - 05.2006

Led project engagements and user experience activities for some of Boston's leading interactive agencies, including: Interactive Factory; Molecular; Broadstreet

User Experience Clients: Fleet Bank; Analog Devices; Greenwood Publishing

PM Clients: Museum of Science; MIT Sloan School of Management; Genzyme; Bristol-Myers Squibb

Director of User Experience

BeeLine Internet Resources (Boston, MA) :: 04.2000 - 04.2002

Directed the growth and execution of the various user experience practices across client projects while participating in executive management team business development activities

  • Defined site functionality, navigation and user interactions
  • Designed and conducted user field studies, heuristic evaluations, competitive analyses and usability tests
  • Analyzed collected data and incorporated results into development plans

Clients: Nellie Mae*; The Mentor Network

Senior Project Manager

BeeLine Internet Resources (Boston, MA) :: 07.1998 - 04.2000
  • Worked closely with clients to guide strategic initiatives and project planning
  • Delivered client projects according to specifications, on time and within budget

Clients: Yankelovich Partners; Greater Boston Chamber of Commerce; Bits & Pieces Puzzle Catalog

Radio station sites: KISS 108* (Boston); Jammin' 105 (New York); Power 99 (Philadelphia)

Digital Marketing Manager

Broadway in Boston (Boston, MA) :: 12.1996 - 07.1998

Spearheaded audience development programs to move marketing focus away from traditional media to the Web, to increase brand awareness and to facilitate cost-effective niche marketing

  • Developed and implemented comprehensive business strategy for digital marketing initiatives
  • Fostered strategic alliances netting over $60K in promotional exposure through co-marketing
  • Managed website development team and ongoing site maintenance for BroadwayinBoston.com*
Journalism Experience

Writer :: Interface Tech News

Correspondent for monthly publication focusing on technology and business in northern New England
Topics included: municipal Wi-Fi, Website accessibility, outsourcing IT, pay-per-click, company/executive profiles

Contributing Editor :: The Hippo

Wrote 2-5 pieces each week (local politics, lifestyles and entertainment) and contributed to the general editorial direction for the Nashua, NH edition of Hippo's award-winning weekly city papers

At Hippo I wore many hats - comfortably:

  • Contributing Editor: managed weekly editorial flow to generate ideas and shape stories
  • Reporter: wrote and edited content across the paper's sections: features, news, art, theater, food…
  • Columnist: authored weekly opinion column
  • Listings Editor: researched, assembled and edited weekly event listings

Columnist :: Proscenium Magazine

Authored a monthly column focusing on the topics at the intersection of the Internet and the arts for InFocus Publications' arts magazine. Proscenium was read by audiences at nearly all professional (commercial and non-profit) performing arts venues across the Northeast U.S.

Correspondent and photographer :: The Telegraph

Wrote 3-5 pieces each week for Nashua, NH's award-winning daily newspaper, including: arts reviews, event previews, and entertainment and lifestyle stories for The Telegraph's weekly pull-out section calendar/entertainment section, Encore! In addition to my general assignment duties I am a skilled and authoritative theater reviewer.

Education

B.F.A. :: New York University, Tisch School of the Arts - Drama

Certificates of Professional Development

Emerson College :: Web Production and Management
Bentley College :: Advanced coursework in the Information Design Program

* AWARD-WINNING PROJECT